Having a vision, mission, and aim are very important in bringing coherence to your organization. You can call them by different names but combining them or collapsing them is not the best idea. It can lead to confusion and allow you to miss or avoid one or another of them. And the different names may confuse you as well.
The vision is your dream. What you want the world to be. On a grand… Read More . . . “Vision, Mission, and Aim”